Embracing You LLC
Web Developer & Branding
I led a full redesign of the Embracing You website to clarify its mission, modernize the visual language, and improve overall usability. The new design prioritizes strong typography, clear messaging, and a more open layout to better communicate impact. To bring the site to life, I used AI-assisted illustration generation to create custom visuals that reflect the organization’s values and community focus. These illustrations add warmth, representation, and narrative depth while maintaining a cohesive, contemporary aesthetic.
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The original website had no structure, too much text, and a confusing layout. My design (on the right) focused on call to action, and conveying the content through a simple layout.
AI-assisted illustrations were used while paying special attention to the client's audience and what they might expect.
